I must be going soft in my (relatively) old age, but I find myself getting more and more drawn into adverts like the recent one for Hovis bread. It follows a young boy through the past hundred years of British history as he picks up a loaf of bread for his mother. Simple concept, but very effective.
7 comments:
Fabulous! Thanks for sharing.
cheers-
Thanks for sharing! That is a neat ad. (I missed many of the references; I'm no history buff even for the countries where I've lived, but it's still a great concept and evoked the desired feelings.)
I think Marsha is getting soft.
Brilliant advert. I even called in where the original one was filmed just to see the place. (the one where he goes up a steep hill. Shaftsbury in Dorset)
Ken, you're right. It is a great advert! And Kim, yes -- I admit it, I'm getting soft! Softer, anyway.
I love this advert! But every time I see it, I am shocked by the boy's surprisingly deep voice at the end. It seems much too deep for his age, hehe. Weird.
I couldn't help but think of Forrest Gump as I watched the advert, Marsh. Can't tell you exactly why.
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